SANE SOUND SIMPLE 

- OWNING YOUR FINANCIAL JOURNEY -

Will Your Financial Plan Really Work?

Understanding the financial traps and pitfalls that are all around you is paramount to building financial wealth. Unfortunately these pitfalls are not always obvious, therefore they can have devastating effects on your wealth building potential. What is even more troubling is that many financial professionals don’t explain these financial traps, which leaves you vulnerable. The good news is that once you have these eroding factors explained to you and understand their destructive effect on your money, you will be amazed at how easy it is to find ways to avoid them. In order to participate successfully in the financial world, you must establish and employ defenses and countermeasures t

Are Beliefs And Emotions Driving Your Financial Decisions?

When it comes to making decisions around money, a person’s beliefs and emotions play a large role. We often overlook this when evaluating the reasons why people are not successful financially…..it’s the white elephant in the room. Beliefs and emotions may be the reason our ability to make rational, logical decisions is impaired around personal finances. Think back to some of the phrases that have been passed down through generations. “Money is the root of all evil”, “Money doesn’t grow on trees,” or “Don’t put all your eggs in one basket”. These phrases may seem innocuous at first, but may have a bigger impact on our beliefs about money than we realize. In order to not have these types

Have Your Own Back

As financial professionals, we know that it is extremely important to protect yourself, save money and build for the future. Unfortunately, this is not the reality for many Americans. Here’s some surprising news. According to a survey conducted by the Federal Reserve Board, when Americans were asked how they would pay for $400 in an emergency, 47% of respondents said that they would cover the expense by borrowing or selling something, or they would not be able to come up with the $400 at all. This is not just affecting the poorest among us. It’s happening to those in the middle class, those in the upper class, those who are soon to be retired, recent college graduates and high school dro

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